Product Related Studies

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Core areas in such kinds of studies are: -

  •  New product tests
  • Attitude measurement towards the product
  • The product's attributes

With these, MDRA combines market research, usability and user research to have a holistic view of the market and its trends.

Case Studies
Expand  Market Potential Assessment for Road Signage and High Security Registration Number Plates.
Expand  Consumer Insight during Motorcycle Purchase - Study to Understand the Reason for Success of CT 100
Expand  Understanding Buyer Behaviour and Market Dynamics for Windows Systems: Fenesta Building Systems
Expand  Research on Car Styling Kits to Understand Attitudes and Preferences of Customers and Estimate Market Potential - NTF India Limited.
Expand  Research on Wheels - TVS.
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